The business of the future is inspire people
to embrace possibilities and opportunities,
empowering users to connect with their own stories.
Basically, I apply Common sense to circumstances, using creativity and technology to find
intuitive, practical solutions. It's about making problems so interesting and their solutions
so constructive that everyone wants to be part of the challenge. This not a career, its my story.
Beyond the pixels
Research, analytics, and feedback create a good roadmap and expand the possibilities for new ideas, new products new way to connect. And not just with your audience, but also within our teams. As designers of experiences, we need to look a brand’s ecosystem holistically, helping customers to achieve their tasks efficiently, intuitive and smoothly. Once this is achieved, the business goals are also achieved
Gain knowledge of users, context, gather user data, analytics, data driven research, conduct interviews, online surveys, create personas and source studies.
Build user profiles, structure, label, and organize the content and to outline and structure the project, site maps, content, screen flows, navigation models, task flows, user journeys, card sorting and built scenarios.
Bring ideas in front of users, get their feedback. Evaluate, select and test wireframe concepts for prototype development.<br /> Creation of paper prototypes, interactive wireframes in Low-Fide.
Evolve concept/ wireframes into full solutions and high-fidelity design. validate with stakeholders, developers, and designers to champion and guide the vision.
Perform usability testing, interviews, focus groups, remote testing, recording sessions, A/B testing, depending on the product and project, in order to fix, refine and curate the experience and design.