LOGO DESIGN

If you are going to do it.Do it with Monsters!

For a grown-up kid like me, this was a dream come true—a creative collaboration with the legendary Wētā Workshop!

The creative challenge: build a visual identity that feels epic, eerie, and unmistakably Universal—one that could seamlessly integrate with the studio’s established branding while amplifying the darker, more thrilling tone of the franchise.

Huge thanks to the incredibly talented team—Mike, Krysta, and Laurenz—for bringing this to life and letting me contribute, even in a small way, to such a powerful creative vision. You’re the best!

Below is the final result, fully integrated into the Universal Studios™ cinematic logo system, created by the amazing team at Wētā Workshop.