Madurez no es ser perfecto. La diferencia entre ser y parecer

Vivimos en una época donde parecer importa más que ser. Mostramos nuestras mejores fotos, nuestros mejores momentos y, a veces, también nuestra mejor versión espiritual. Pero Dios no mira la apariencia. Dios mira el corazón. La madurez cristiana no es perfección. No significa no equivocarse. Significa crecer. Significa permitir que Dios siga trabajando en nosotros aun cuando todavía no hemos llegado a donde queremos estar.

As industries navigate into an intelligent era, let us look at how can we integrate and take advantage of these virtual frameworks.

I. Innovation is a process, not an idea.

In the history of economic evolution, an invention is of no economic significance until it is brought into use. An iPod would have been a curiosity if Apple have not innovated the business models of the music industry and entertainment. Entrepreneurs and business leaders are responsible for translating inventions into innovation, leveraging market & technology. Looking at the timeline of market innovation, we can appreciate that globalization didn’t happen seemingly overnight: desktop computers in the ’90s, the web in 2000, mobile tech in 2010. Around that time, my business partner Ariel and I were showcasing AR products using Unity made with QR’s on the new iPad in local marketing expos. We were on the right path, but ahead of our time. For many, VR is just a trend, but looking past the sci-fi flashy interfaces portrayed in movies, the Metaverse is here to stay. The speed, scale, and impact of machine learning and virtual frameworks in our lives are beyond measure.

With the pandemic as a catalyst, remote work took place, we skipped stores, supermarkets, restaurants and movie theaters, favoring delivery, streaming & online shopping. Later, basically, every meeting, conference, school, and church services moved virtually.  Even my mom with 78 yo. understand the meaning of ‘avatar’ and ‘memoji’. From entertainment to retail, fashion shows, fandom events, company town halls, training sessions, shareholder meetings, and political referendums. VR moved past gaming to education, sports, health, finance, and politics. Yes, I said politics.

Google Project Iris is a new AR/VR headset powered by the cloud.
This is my actual 3D ViewMaster viewer, circa 1981.

II.Machine Learning is not just for games & furniture mapping.

Simply explained, machine learning is the ability for a system to learn and improve from experience, without being explicitly programmed -and is one of the subset technologies that make up “Artificial Intelligence”.

The reason that machine learning has exploded in the last years is due to major improvements in GPU processing speed and the monumental amount of data that is available for machine learning and deep learning algorithms to feed on.

Machine learning, therefore, is redefining the way FinTech products are conceived and built, and companies are turning to AI-driven applications and VR/AR to help them make complex decisions and map and visualize unimaginable amounts of data. In 2018, the VR market was worth about US$7.9bn. In only 2 years from today, that figure will amp to $44.7bn. As for the financial services sector, the numbers are even bigger: 26,5 trillion dollars -larger than the US GDP, and twice as large as the Chinese economy- but these numbers don’t reflect the levels of efficiency and user engagement. The many inefficiencies in this sector make big banks, insurance companies, and private equity firms lose billions of dollars every year due to technology weak points and bureaucratic loopholes.

Fintech startups snatch the opportunity and armed with ambition, exploration and a user-centered approach were able to improve, revive and redefine ancient narratives and carve a place in a stale industry. Alipay eliminated cash transactions in China from Shanghai to Sichuan, just armed with a phone and a QR. And Stripe product simplicity is now become one of the largest payment processors in the US, gearing up for a major international expansion, even the native ATL startup Kabbage introduced an AI-based lending platform.

VR is not only for gaming or mapping furniture inside buildings, but can also see the internal organs of critical patients where seconds are a matter of life. ML and AI-based applications are the key to better decisions, smarter experiences, and successful outcomes.

III. Embrace Lab Culture, Exploration & Creative Research

Technological foundations are still evolving, no agreed standards across the multiple meta-verses have been set. Companies might be reluctant to invest in infrastructure, tools, and talent. As the path for virtual framework unfolds and VR tech is becoming mass-produced, we have to be ready. Artificial intelligence will drive massive value creation, and Users are demanding operational efficiency and cutting-edge technologies that can implement real-time features and solutions. Institutions and companies need to embrace Lab Culture, exploration & creative research. It’s key to collaborate with outside partners that can offer new perspectives and values, and integrate them across journeys, platforms, and experiences. Supporting developers and artists is also essential, so they can create state-of-the-art tools and interfaces to empower the ecosystem.

Most of the required technologies to create this ecosystem exist, and some are still work-in-progress. But this virtual place named ‘metaverse’ is already alive. Companies are still far from developing their own meta-verses, but heavily investing and partnering through experimentation, creativity, and understanding. Just like any other technology, discovery, or market, services will evolve to build out the content, the market, and the availability. The industry is catching, but some institutions struggle to deliver engaging banking solutions and omnichannel brand communication -more often focusing on the product and not the users- But consider VR framework as an opportunity to get ahead of the competition, increase efficiency in certain operations and enhancing the overall user experience.

The virtual marketplace is an organic extension for financial technology, the time and cost savings, plus benefits, are ideal for users and institutions. Users can enjoy premium service with AI assistance, discover ways to improve portfolio, take advantage of customized financial opportunities, and have real-time access to all the services the traditional bank can offer.

The virtual framework will drive economic opportunities. For companies, to make accurate and faster decisions, supporting business and partners throughout their digital transformation journey. For users, the same, enabling better experiences and shaping unique narratives and relationships. A place filled with all the opportunities you can imagine, with a single interface that adapts to each user in real-time, regardless of the hardware, language, and location, creating their own path and focusing on discovery. A truly immersive user-centered experience. For us, it’s time to be creative, collaborative & strategic, inspiring clients, and audiences to create value and manifest the change that matters.


Working from your home?

01. Wake up at the same time every day.

Naturally, my first impression of these headphones is based off of the look of them. They have a classic over-the-ear style that is highlighted by a blue LED light that indicates the power for the noise canceling. The padding on the ear pieces seems adequate for extended usage periods.

They are wired headphones, but the 3.5mm stereo mini-plug cable is detachable. Something else I noticed right of the bat was the very nice carrying case that comes with them. It has a hard plastic exterior with a soft cloth interior that helps to protect the surface of the headphones from scratches. I never truly appreciated cases for headphones until I started carrying them from place-to-place. Now I can’t imagine not having a case.

It’s funny — the thing I feared would take away my “freedom” is the one thing that has allowed me to have it.

Joelle Steiniger

02. Have a routine when you wake up.

Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable. In order to test how voices sounded, and the overall art of sound mixing, I pulled up Netflix on my iPad Air 2 and watched a few minutes of a movie to hear all the nuances of the film. None of them were lost. In fact, I ended up hearing sounds that I hadn’t heard before. Echoes…birds chirping…wind blowing through trees…breathing of the characters…it was very impressive what the headphones ended up bringing out for me.

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I’d start my day by checking email, Twitter, Facebook. Reading the “news”. I’d look at my to-do list and start working on something.

03. Plan your workout time — stick to it.

Now that I had the headphones on my head, I was finally ready to plug and play some music. I plugged the provided cable into the jack on the headphones and then the one on my iPhone 6. Then I called up Pandora. I tend to have a very eclectic music purview and have many stations set up for different moods. From John Williams to Fallout Boy, the sound quality of these headphones was remarkable. There is an amazing depth of sound and incredible highs and lows that make listening to music a truly breathtaking experience.

In order to test how voices sounded, and the overall art of sound mixing, I pulled up Netflix on my iPad Air 2 and watched a few minutes of a movie to hear all the nuances of the film. None of them were lost. In fact, I ended up hearing sounds that I hadn’t heard before. Echoes…birds chirping…wind blowing through trees…breathing of the characters…it was very impressive what the headphones ended up bringing out for me.

Distractions aside, there was no real rhyme or reason to my workflow. The not-so-fun (but necessary) stuff kept getting neglected.

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04. Call it a night.

Now that I had the headphones on my head, I was finally ready to plug and play some music. I plugged the provided cable into the jack on the headphones and then the one on my iPhone 6. Then I called up Pandora. I tend to have a very eclectic music purview and have many stations set up for different moods. From John Williams to Fallout Boy, the sound quality of these headphones was remarkable. There is an amazing depth of sound and incredible highs and lows that make listening to music a truly breathtaking experience.

In order to test how voices sounded, and the overall art of sound mixing, I pulled up Netflix on my iPad Air 2 and watched a few minutes of a movie to hear all the nuances of the film. None of them were lost. In fact, I ended up hearing sounds that I hadn’t heard before. Echoes…birds chirping…wind blowing through trees…breathing of the characters…it was very impressive what the headphones ended up bringing out for me.

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Trust in your intuitions

Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable. Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable.

If no one hates you, no one is paying attention. If attention is what you want for vanity, confidence, or, hell — to make a decent living — then know that it’s not instantaneous. Every single person that you’re currently paying attention to, at some point in their lives, was in your exact position.

You need to be
true to yourself

Just like every other human on the planet, I have epically awesome days and days when life just turne against me. And while I can’t stand most self-help (see: tired quotes over stock photography on Instagram), sometimes I need a little pick-me-up. And most of the time, in order to get out of a slump (because my brain leans more into math/science than anything else), I need to drop a logic bomb on my ass.

Yes, this is a long article. But here’s the thing — if you’re reading this in your inbox and are already like, “fuck this!” delete it. No hard feelings. If you’re reading this in a browser on a website, and you see how tiny the scroll-bar is because of how far you still have to scroll to get to the bottom, close this tab and go back to 140-character tidbits of advice. Still with me? Phew. Just had to weed out all the folks from points: #1, #4 and #8. Welcome friends, onward we go.

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Remember to
never give up

If no one hates you, no one is paying attention. If attention is what you want for vanity, confidence, or, hell — to make a decent living — then know that it’s not instantaneous. Every single person that you’re currently paying attention to, at some point in their lives, was in your exact position. They kept at it and worked enough so that others started listening. Also know that if no one is watching, you can experience true freedom. Dance in your underwear. Write entirely for yourself. Like there’s a going-out-of-business sale. Find yourself — not in some coming-of-age hippie way involving pasta and ashrams— but in a way that helps you draw your own line in the sand for what matters and what doesn’t. Do what you want to do, just because you want to do that thing. This will build confidence that will come in handy later.

Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable. Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable.

If no one hates you, no one is paying attention. If attention is what you want for vanity, confidence, or, hell — to make a decent living — then know that it’s not instantaneous. Every single person that you’re currently paying attention to, at some point in their lives, was in your exact position. They kept at it and worked enough so that others started listening. Also know that if no one is watching, you can experience true freedom. Dance in your underwear. Write entirely for yourself. Like there’s a going-out-of-business sale. Find yourself — not in some coming-of-age hippie way involving pasta and ashrams— but in a way that helps you draw your own line in the sand for what matters and what doesn’t. Do what you want to do, just because you want to do that thing. This will build confidence that will come in handy later.


Headline

First impressions.

Many years ago, I worked for my parents who own a video production company. Because it is a family business, you inevitably end up wearing many hats and being the czar of many different jobs. I mainly managed projects and worked as a video editor. On production, there were times that I was called on to work as an audio tech and was made to wear headphones on long production days. In those days, having a really good set of headphones that picked up every nuance of sound was essential to making sure the client got what they needed. Many years ago, I worked for my parents who own a video production company. Because it is a family business, you inevitably end up wearing many hats and being the czar of many different jobs. I mainly managed projects and worked as a video editor. On production, there were times that I was called on to work as an audio tech and was made to wear headphones on long production days. In those days, having a really good set of headphones that picked up every nuance of sound was essential to making sure the client got what they needed.

Naturally, my first impression of these headphones is based off of the look of them. They have a classic over-the-ear style that is highlighted by a blue LED light that indicates the power for the noise canceling. The padding on the ear pieces seems adequate for extended usage periods.

They are wired headphones, but the 3.5mm stereo mini-plug cable is detachable. Something else I noticed right of the bat was the very nice carrying case that comes with them. It has a hard plastic exterior with a soft cloth interior that helps to protect the surface of the headphones from scratches. I never truly appreciated cases for headphones until I started carrying them from place-to-place. Now I can’t imagine not having a case.

It’s safe to say that because of my unique professional experiences, I’ve tested out a lot of headphones.

John Williams

A perfect fit.

Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable. In order to test how voices sounded, and the overall art of sound mixing, I pulled up Netflix on my iPad Air 2 and watched a few minutes of a movie to hear all the nuances of the film. None of them were lost. In fact, I ended up hearing sounds that I hadn’t heard before. Echoes…birds chirping…wind blowing through trees…breathing of the characters…it was very impressive what the headphones ended up bringing out for me.

Quality.

Now that I had the headphones on my head, I was finally ready to plug and play some music. I plugged the provided cable into the jack on the headphones and then the one on my iPhone 6. Then I called up Pandora. I tend to have a very eclectic music purview and have many stations set up for different moods. From John Williams to Fallout Boy, the sound quality of these headphones was remarkable. There is an amazing depth of sound and incredible highs and lows that make listening to music a truly breathtaking experience.

In order to test how voices sounded, and the overall art of sound mixing, I pulled up Netflix on my iPad Air 2 and watched a few minutes of a movie to hear all the nuances of the film. None of them were lost. In fact, I ended up hearing sounds that I hadn’t heard before. Echoes…birds chirping…wind blowing through trees…breathing of the characters…it was very impressive what the headphones ended up bringing out for me.

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Creating value through data

Creating a cost-efficient experience

Development, printing, and shipping more than a million Premiere Status Kits around the world were costly in resources and production. We needed to create not just a great experience that communicates that delivers the information, but also the value and experience that each tier deserves and also create opportunities for business.

A solution that brings value to the business and the users.

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Understanding what’s more valuable for our customer

We started our journey-mapping initiative looking for existing, relevant data both qualitative (from past focus groups, customer-support logs, social media feedback) and quantitative (analytics, customer-satisfaction scores, etc.) to get a detailed understanding of our customer’s general attitudes and levels of satisfaction for specific interactions, and uncover missed opportunities and implementing new ideas.

Analyzing pre-existing data help us to save time and refine our understanding


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